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Podcast 86 – I Didn’t Think My Business Was Sellable

I Didn't Think My Business Was Sellable

Today's episode on #PoisedforExit is a special interview between Brad Peterson of Sunbelt Business Advisors and his clients, Janet and Keith McCarty, who recently sold their business called “Virtual Bookkeeping“. 

As Janet put it, “we didn't think our business was sellable!” Being a professional services company, their enterprise value was derived from their client list, their brand, and their long term reputation. They thought that because they didn't have commercial real estate, equipment or other hard assets that they had nothing to sell. This turned out to be just the opposite!

Working with Brad, they learned they had a very marketable business and over a very short period of time, they had 11 written offers on their company. They were able to “choose their buyer” as they put it, making sure the buyer's values matched their own. That of ensuring a legacy for their clients and employees, and they feel they've done that. 

A very inspiring and informative story for any business owner; listen to the episode here!

Find Brad here.
Find Julie here.

Thank you to this month's sponsor! Sunbelt Business Advisors 

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Julie Keyes
Julie Keyes

Founder & Owner at KeyeStrategies, LLC

Julie is a Certified Exit Planning Adviser and Value Growth Advisor with 30+ years of experience. She works with business owners who seek to understand and maximize their exit and critical transition options.

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