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Podcast 236 – Succession Strategies: From Family Business to Legacy

With a background in law and expertise in mediation, Amy Wirtz brings a deep understanding of the challenges family businesses face when transitioning leadership. Our conversation explores how businesses evolve from single-family ownership to multi-generational enterprises, requiring new skill sets, structured leadership, and strategic planning.

Amy outlines key factors for a successful transition, including strong family leadership structures, clearly defined roles, and proactive planning for the next generation. She explains how decision-making frameworks evolve over time, from informal discussions among family members to formal advisory boards and executive leadership teams.

Our discussion also covers accountability within family businesses, common challenges aging leaders face, and the importance of coaching future successors with structured planning tools. Amy shares real-world examples of businesses navigating these transitions and highlights strategies for ensuring financial security and long-term sustainability.

This episode is packed with actionable advice for business owners and advisors alike. Be sure to tune in, subscribe, and share with others looking to build a lasting family business legacy!

Connect with Julie Keyes, Keyestrategies LLC
Founder, Consultant, Author, Pod-caster and Instructor

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Resources from KeyeStrategies

Business Readiness Transition Course
Preparing Your Business for Transition Book

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Picture of Julie Keyes
Julie Keyes

Founder & Owner at KeyeStrategies, LLC

Julie is a Certified Exit Planning Adviser and Value Growth Advisor with 30+ years of experience. She works with business owners who seek to understand and maximize their exit and critical transition options.

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